Saturday, July 05, 2008

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A D V E R T I S E   W I T H   U S

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Advertising Formats
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Internet vs. conventional media


About Newsinsight.net:
Newsinsight.net is the country's leading interactive public affairs magazine on the net. It publishes exclusive debates, special reports and features on issues related to politics, policy, business, defence and community.

As an added attraction, Newsinsight.net encourages its readers to intervene in all matters of public concern through a facility called "File a Reaction": the readers' views get published under our "See Reactions" section.

Newsinsight.net has an eclectic and growing readership in India and abroad. It is read by policy makers, the top corporates and government bodies.

The site is exceptionally popular with researchers at reputed marketing, management, information technology, and policy-research institutes. Several internationally-reputed universities/ institutions in India and abroad recommend it.



 
 

Advertising Formats: (Click here to see the "Rate card")

 
Newsinsight.net (Homepage)

Position
Banner size
1. One spot on top of the page
(500 x 60 pixels)
2. Three vertical side spots
(108 x 170 pixels)
3. One spot below three vertical banners
(108 x 350 pixels)
4. One spot above commentary
(290 x 60 pixels)
5. One spot below commentary
(290 x 60 pixels)
6. One spot below left navigation bar
(130 x 60 pixels)

Sections' homepage of
( Politics, Policy, Defence, Business, Community, World )


Position
Banner size
1. One spot on top of the page
(500 x 60 pixels)
2. Three vertical side spots
(108 x 170 pixels)
3. One spot below three vertical banners
(108 x 350 pixels)
4. One spot above commentary
(290 x 60 pixels)
5. One spot below commentary
(290 x 60 pixels)
6. One spot below left navigation bar
(130 x 60 pixels)

Archives of
(Commentary, Intelligence, Special Reports, Features, Reactions, Columns,
Milestones)


Position
Banner size
1. One spot on top of the page
(500 x 60 pixels)
2. Three vertical side spots
(108 x 170 pixels)
3. One spot below three vertical banners
(108 x 350 pixels)
4. One spot below left navigation bar
(130 x 60 pixels)

Full page of
(Commentary, Intelligence, Special Reports, Features, Reactions, Columns,
Milestones)


Position
Banner size
1. One spot on top of the page
(500 x 60 pixels)
2. Three vertical side spots
(108 x 170 pixels)
3. One spot below three vertical banners
(108 x 350 pixels)
4. One spot below left navigation bar
(130 x 60 pixels)

Other options
( Five spots are available on all the pages on rotational basis )


Position
Banner size
1. One spot on top of the page
(500 x 60 pixels)
2. One spot below three vertical banners
(108 x 350 pixels)
3. One spot below left navigation bar
(130 x 60 pixels)

( Pop-up banners in four sizes are available on homepage only )

Position
Banner size
1. Medium rectangle
(300 x 250 pixels)
2. Square pop-up
(250 x 250 pixels)
3. Vertical rectangle
(240 x 400 pixels)
4. Rectangle
(180 x 150 pixels)



Contact Us:

Marketing and advertising office: Newsinsight.net , 5-H Vandhna Building,
11 Tolstoy Marg, New Delhi -110001.
Telephone: 91-11-2372 5860 and 91-11-2332 0388
Fax: 91-11-2372 2879 and 91-11-2331 9511.
E-mail: advertisements@newsinsight.net


Internet vs. Conventional Media:

Feature Internet Print TV
       
Interactive Yes No No
Reach Worldwide National/Regional National/Regional
Targeting specific categories Yes Yes Part
Accountability Actuals Estimated Estimated
Modification of ad. message Immediate Mid-range Time lag very high
Feedback Realtime Time lag Time lag
Cost per contact Low High Very high

   
 



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